Miles has oversight responsibility for the ASA’s core regulatory functions including reactive and proactive casework and investigations and the delivery of proactive regulatory projects. Miles oversees the ASA’s Climate Change and Environment project which is a programme of work tackling a range of priority sectors and advising the industry on how to speak about green claims with confidence.

Miles joined the ASA in 2010. His background is in legal practice and legal regulation. Qualifying as a solicitor in 1998, he worked in commercial legal practice, specialising in general litigation and dispute resolution matters before taking on a variety of legal regulatory roles at the Law Society of England and Wales between 2003 and 2010.